Accor has introduced the appointment of Stephen Alden to the twin function of chief govt Raffles and Orient Categorical.
He’ll take up the place on Might third.
Alden will report on to Sébastien Bazin, Accor chief govt, and can turn out to be a member of the group govt committee.
Bazin declared: “We’re happy to welcome Stephen, a extremely revered and visionary chief throughout the worldwide luxurious lodge house.
“His expertise and experience will strongly contribute to additional constructing momentum of our Raffles model and to creating the extremely anticipated launch of the Orient Categorical lodge model an amazing success.”
Alden most lately created and launched the Dedica Anthology model in 2017, encompassing a portfolio of 9 distinctive properties throughout Europe.
He’ll additional construct each manufacturers via distinctive programming, devoted workforce cultures and accelerated progress.
Alden mentioned: “It’s a privilege to be taking over the stewardship of those two magnificent manufacturers.
“I’m drastically trying ahead to this subsequent episode, working intently with all purposeful and operational groups and leveraging Accor’s distinctive expertise and sources globally.
“We have now a singular alternative to speed up Raffles’ ahead momentum, in addition to to reignite the Orient Categorical model, efficiently bringing its glamour and timeless qualities to a brand new technology of accommodations beginning with our first property in Rome.”
Stephen educated in Switzerland and moved into the luxurious lodge enterprise, the place he has targeted his profession ever since.
With Starwood he opened the St Regis in New York and led the St Regis and Luxurious Assortment manufacturers globally.
He was chief govt for 9 years of Maybourne Lodge Group, whose flagship properties embody Claridge’s, the Connaught and the Berkeley.