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Breaking Journey Information interview: Juliet Njogu, proprietor, the Social Home | Focus

Breaking Travel News interview: Juliet Njogu, owner, the Social House | Focus

The Social Home has been honoured with the title of Kenya’s Leading Boutique Hotel on the World Travel Awards.

Right here Breaking Journey Information speaks to lodge proprietor, Juliet Njogu, to learn how it feels to have been recognised by voters from across the globe.

Breaking Journey Information: Having claimed a high title on the World Journey Awards, how does it really feel to have gained?

Juliet Njogu: Naturally we’re elated!

It’s an honour as a result of it reaffirms that what we got down to ship initially of 2019 – to create a buzzy social, arts, music, culinary and music hub in Nairobi – is assembly with buyer delight.

BTN: How will the trophy provide help to to advertise the Social Home as we transfer into 2022?

JN: Though journey restrictions on getting into Kenya are easing there’s nonetheless some approach to go to get again to pre-Covid-19 inbound ranges.

Add to this we’re the brand new children on the block and must develop our worldwide profile.

Being a winner within the World Journey Awards can be a giant profile-booster for us past Africa.

Will probably be used as a part of our advertising efforts to attach with journey planners, on-line journey brokers, journey publications and journalists, and naturally the top client from all continents.

If potential company see that we have now gained a World Journey Award it would improve their confidence in making a reserving, whether or not or not that they’ve heard of our model.

BTN: What’s it that caught the attention of voters; what do you suppose it’s that separates the Social Home from its rivals in Africa and the Indian Ocean?

JN: As an alternative of shaping the model round in a single day company and creating ancillary providers primarily for them, the Home was initially designed for locals.

That’s why, for instance, we have now 4 meals and beverage shops in an 83-room lodge.

The restaurant and bar capability weren’t decided by the probably demand from in a single day company, however by locals.

In a way Nairobians have grow to be very a lot part of the model: when company arrive from abroad as a substitute of strolling into one other practical reception area, they immerse themselves in a slice of true Kenyan life.

Our character additionally units other than others by reflecting ‘fashionable Kenya’.

We’ve tried to keep away from the standard Africana themes, as a substitute aiming for a spirit embracing right now’s extra adventurous, entrepreneurial, open-minded Kenya.

This consists of celebrating the pure joie de vivre of the locals.

We see little level in taking their attraction, effervescence and playfulness and suffocating it with formal apparel, purple tape and a service model extra akin to 19th century Europe.

Our mantra is to search out individuals who match with our model spirit after which, to a big extent, allow them to go specific themselves.

That could be a rather more highly effective means of connecting with a visitor as the connection is human to human fairly than enterprise to visitor.

We by no means actually got down to be ‘higher’, as a result of that’s for company to find out.

However we did set out and proceed to hunt to be distinctive in methods which are related and compelling to our Lesser Noticed Adventurers (AKA our company)!

Extra Info

Discover out extra in regards to the Social Home on the official website.



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